Your website,
built like a machine.
New sites and redesigns for fabricators, builders and any business with a team. Fast, found in search, and full of photos of your work. When you’re ready, the same site runs your quotes, clients and newsletters.
What if Rome was built in a day? 🏛️
Front of house
The site your clients see.
Fast, beautiful pages that show off your built work, rank in search and make it easy to send you a job.
Back of house
The machine your team runs.
Behind the same login: the inbox, job travelers, pipeline, client portal, contacts and newsletters.
How a request travels
Watch a quote become a job.
One request, start to finish, in the back office we build for every client. (The data is made up; the software isn’t.)
Everything your team touches
One place, instead of six apps.
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Analytics
Visitors, searches and the pages that bring in requests, right in the admin. Every spike comes with its reason, and a one-page report lands in your inbox on the 1st.
Built for the trades
Sites that do the work.
LCNW · Contract metal fabrication · Auburn, WA
A quote inbox the whole shop runs on
Quote requests with 100 MB drawing uploads land as numbered job travelers. Staff move them through the route, message customers in their own portal, and send the newsletter from the same contact list. Plus a bend calculator and shop tools that bring engineers back.
- Website
- Quote intake + drawings
- Job travelers
- Pipeline
- Customer portal
- Newsletter
- Bend calculator
POMA · Architectural railings & glass · Florida
A 3D railing designer that sells before the call
- Website
- 3D railing designer
- Photo-real renders
- Gallery
Dissimilar Metal Design · Architectural forms in natural metal patinas
Content that architects read
- Website
- Book requests
- Contacts
- Newsletter
Search
Get found.
A good site does nothing if nobody finds it. Ours are built for Google and the AI assistants from the first page, and we keep watching after launch.
Fast pages
Served from Cloudflare’s network, with no plugins slowing them down. Speed is part of how Google ranks you.
Nothing lost in the move
Every old address points to its new page, so the links and rankings you already have carry over.
Readable by search and AI
A sitemap, structured data and an llms.txt tell Google and the AI assistants what you do and where.
Search in your admin
Which searches find you, which pages are close to page one and what to fix next, plus a report on the 1st of every month.
The photography wing
Photograph your work.
Built projects, the shop floor, installs, aerials and film, shot by architectural photographers, edited in-house and loaded straight into your site and your social.
Who it’s for
Made for people who make things.
We started with architectural fabricators. The same machine works for any business with a team and customers: if you quote, schedule, follow up or send newsletters, it fits.
Architectural fabricators
Metal, glass, stone, millwork. Quotes with drawings, travelers, portals.
Builders & contractors
Bids, subs, project galleries, client updates.
Service businesses
Quotes, scheduling, follow-ups and newsletters from one place.
Manufacturers
Product catalogs, spec sheets, dealer and rep portals.
Developers
Listings, investor updates, sales teams in one place.
Anyone with a team
If your work runs on email threads and spreadsheets, it can run on your site.
How we work
Weeks, not months.
Call
Thirty minutes on how your team quotes, schedules and follows up today, and what keeps falling through the cracks.
Build
We design the site, carry over your content and wire the back office to your process. Every old URL keeps working.
Run
We host it, keep improving it and shoot new work as you finish it. You ask for changes from the same admin.
ARKO is good — like telepathically good — at producing the content we need. Highly recommend.
Paul OutlawThe Factory NYC
Pricing
We’ll work with your budget.
Slide to what you can spend each month. Every plan includes the site; a bigger budget buys more of our time.
$1,500/month
Running Your team runs the business from the site.
- A custom website, secured and backed upfrom $150
- A few hours of changes every monthfrom $150
- Support by emailfrom $150
- Search setup and a monthly traffic reportfrom $800
- A call every monthfrom $1,000
- The back office: CRM and client portalfrom $1,500
- Newsletters: you write, we sendfrom $1,500
- Social media: your new work, postedfrom $2,000
- Custom development every monthfrom $3,500
- Photo and video, à la cartefrom $150
Every plan starts with a call and a written proposal. No contract: cancel any time, or drop to $150 a month to keep your site live.
Questions
FAQs
Do you only work with fabricators?
That’s where we started and what we know best, so our tools are shaped by shops. But the platform works for any business with a team and customers: if you quote, schedule, follow up or send newsletters, it fits.
What does it cost?
Plans run from $150 to $5,000 a month, and we work to your budget: the slider above shows what each level gets you. Photo and video are à la carte on any plan. You get a written proposal with a fixed price before anything starts.
Can I cancel and keep my site?
Yes. Plans run month to month, with no contract. To keep your site live after you cancel, drop to $150 a month: we keep it hosted, secure and backed up, and make changes by the hour if you need one. Or walk away owing nothing: the site comes down, and your domain, words and photos stay yours.
What about email and AI costs?
Hosting and everyday email are in every plan. If your site sends email in bulk or runs AI features, those run on your own accounts where we can set them up that way, or pass through at cost on your monthly invoice.
Do we own it?
Yes. Your domain, your code and your data. Contacts and quotes export as CSV any time, and nothing is locked into a platform you rent.
Can it replace our CRM and Mailchimp?
Often, yes. The contacts, pipeline and newsletters live on your own site, so the leads from your forms are already in your list. If you’re tied to a CRM you like, we can connect to it instead.
We already have a WordPress site. Can you move it?
Yes. That’s most of our work. We carry over your pages, posts, images and form history, keep every URL (or redirect it), and switch over without downtime. No more plugin updates.
Where is it hosted? Is it fast?
On Cloudflare’s global network. Pages are pre-built and served from the edge, so they load fast everywhere, with no server to patch and nothing for a plugin to break.
Do you shoot outside New York?
Yes. We work with a network of architectural photographers and drone pilots, and edit everything in-house so it looks like one body of work. That also cuts the travel.
How do we ask for changes?
Send a request from the admin, email us or record a quick video. Most changes ship within a couple of days, and you can watch each one move through the same pipeline your clients see.